The retailer will be first in the world to fully implement to the Better Chicken Commitment standard, impressing animal protection organisation Open Cages.
REMA 1000 Norway, a large supermarket chain in the country, has worked hard to improve broiler welfare. Today the progress is so significant that it is winning the prestigious Good Chicken Award from the organisation Compassion in World Farming for its policy.
REMA 1000 will be the first retailer in the world to fully implement the industry welfare standard Better Chicken Commitment (BCC), embraced across businesses by brands such as KFC and Marks and Spencer.
...follow the link to read the article in full on The Poultry Site...